No one can argue that the way brands and consumers connect with each other has been flipped on its head. Here’s the cold hard fact: consumers are now in control of when, where and how they interact with brands. It’s a […]
This is the behind the scenes story about how an idea that was born in 2015, during an awkward conversation in an elevator ride, went from a wild concept to winning two Cannes Lions awards in 2017. Plus my top […]